The Generali Ownership plan “We SHARE” honoured by UNA’s Assorel Award
The campaign launching the Generali Ownership Plan was awarded in the Internal Communication category and the dedicated App received a special award for the Mobile & App section
We SHARE was honoured by UNA’s Assorel Award with a double recognition: the award in the Internal Communication category for the launch campaign addressed to all Generali people, and a special award for the Mobile & App section assigned to We SHARE App, the application dedicated to Generali employees around the world who signed up for the Generali Ownership Plan.
The initiative was awarded by UNA - Azienda delle Comunicazioni Unite, born in 2019 from the fusion of communication associations ASSOCOM and UNICOM, with what is the main recognition in the PR sector that celebrates communication campaigns aiming at building trust and relations through consultancy, strategies and omni-channel services.
