Generali smart in Silicon Valley

Generali smart in Silicon Valley

Exclusive deal signed with Obi Worldphones

 

Generali opens up new roads to reach 10 million potential clients in high-growth markets. The exclusive deal struck with Obi Worldphones (see the press release) – a mobile phone start-up founded by the former Apple’s CEO John Sculley – will enable Generali to embed its apps in the Silicon Valley-designed smartphones. The Obi devices featuring the Generali app will be marketed in high potential markets including India, Turkey, Indonesia, Vietnam, the Philippines and the United Arab Emirates.

In the image: from left John Sculley (CEO Obi Worldphones) and Robert Brunner (Ammunition).

Generali Group

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Generali is one of the largest integrated insurance and asset management groups worldwide. Established in 1831, it is present in over 50 countries in the world, with a total premium income of € 95.2 billion and € 863 billion AUM in 2024. With around 87,000 employees serving 71 million customers, the Group has a leading position in Europe and a growing presence in Asia and Latin America. At the heart of Generali’s strategy is its Lifetime Partner commitment to customers, achieved through innovative and personalised solutions, best-in-class customer experience and its digitalised global distribution capabilities. The Group has fully embedded sustainability into all strategic choices, with the aim to create value for all stakeholders while building a fairer and more resilient society.

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