Generali Engaged Agents

Generali is amplifying its role in helping vulnerable communities

Generali Engaged Agents

Generali established a new chapter to amplify its role and impact on people living in vulnerable conditions. Among our 161,000 agents, we are launching a new role of Engaged Agent for the community. Our agents will become a centrepiece of our movement of people helping people – The Human Safety Net.

The Human Safety Net works on two programme pillars. One is to support vulnerable families with children aged 0-6; the second is to contribute to integrating refugees in their host countries through entrepreneurship and work. 

Through the Engaged Agents' commitment, we aim to connect and engage millions of our customers in the movement and amplify our reach and impact on people living in vulnerable circumstances in our clients' communities. 

This new initiative is part of the Group's Sustainability Strategy to be Responsible Corporate Citizens