Generali Vietnam and PVcomBank sign exclusive life insurance distribution agreement

Generali Vietnam has made a significant advancement in its market expansion strategy through the signing of a strategic partnership agreement with Vietnam Public Commercial Joint Stock Bank (PVcomBank). PVcomBank is recognised as one of the few Vietnamese banks to have successfully developed a best-in-class bancassurance model for the exclusive distribution of life insurance products.

The signing ceremony was attended by representatives from both organizations, including Rob Leonardi, Generali Asia Regional Officer and the senior leadership team of Generali Group.

This strategic partnership between PVcomBank and Generali Vietnam, which both possess strong financial capabilities, solid market positions and aligned core values will deliver sustainable value and long-term financial protection for customers.