Discovering Generali

Artificial intelligence and the insurance industry
An ethical approach to AI is fundamental in the design, development and use of data and algorithms to maximise sustainable value creation and minimise risks to individuals and society. A priority in Generali's strategy to reinforce its Lifetime Partner ambition

Customer Relationship Management: what it is and why it is so important
Simplification, rapid assistance, and tailored products and services thanks to innovation and use of data. For Generali, this is about increasing value for customers and being a Lifetime Partner

Metaverse, the new frontier of business: new opportunities for the insurance world
Some of the world's most famous brands have already started to integrate and build their digital presence in the ‘cloud’, creating immersive experiences comparable to the real world. The role of insurance companies

Cyber attacks, how insurers can defend businesses
From SMEs to the financial sector, digitisation has led to an increase in hacker attacks, which have affected hundreds of businesses: new cyber insurance services have been created for them through the collaboration between Generali, Accenture and Vodafone Business

Automation and artificial intelligence, what’s new with the latest generation of robo ...
Robotic Process Automation (RPA), also known as robotics, is a technology that allows software to interact with other software, imitating repetitive, rule-based human actions, or sequences of actions. Many companies have recognised the potential of this technology and started to adopt it years ago: this is also the case of Generali, which started its Smart Automation journey by taking its first steps in robotics

Leading innovation and the digital transformation
With the new strategic plan ‘Lifetime Partner 24: Driving Growth’, Generali takes its commitment to the next level to confirm itself as a customer-focused innovator thanks to the use of data and new technologies

Innovation: a necessary force for change in a constantly evolving world
Life science, artificial intelligence and green economy are among the sectors that will play a key role in innovation in the years to come. They are also the main fields of activity of Generali’s Innovation Fund

Education and professional training as a growth opportunity in the world of work
Knowledge is power: it has long been demonstrated, and Generali is also very active in this regard with We LEARN, the upskilling and reskilling programme dedicated to Group employees

Cybersecurity and the new EU strategy for a hyper-connected world
The increasing number of on-line users and the subsequent raising number of cybercrimes force countries to strengthen their cybersecurity in order to protect institutions, companies and people

Digital transformation will reshape future business models
The new global context has accelerated the digital transformation. That is why Generali has developed reskilling initiatives for its employees and taken action to encourage digital innovation in the industry

Artificial Intelligence and business
Advantages and opportunities of a revolution in technology


The future of the economy is digital
Digital transition is key for the post-Covid recovery and the development of a sustainable economy

Making a smart choice with Smart Automation
A fundamental pillar of Generali’s digital strategy, to be prepared to address tomorrow’s greatest challenges

Data monetization
Digital humanity exists in a world where more and more data is being produced and consumed.
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