Generali SpA

Welcome to the Generali Group
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Style of innovation

Design is a hybrid art, constantly exposed to innovation and often influenced by suggestions coming from multimedia outputs. It is also, a social expressive form, based on physicality and interaction.

We have chosen to take you around the Milano Design Week and the Fuorisalone 2016, one of the highest international expressions of design, asking the artists to tell us the story of their works and to share their personal definition of design.