Generali Italia, Alleanza Assicurazioni and Genertel awarded with the "Cerchio d'Oro"
The three Italian companies belonging to Generali Group have been awarded by AIFIn – Italian Association for financial innovation with the "Cerchio d'oro", dedicated to the innovation in banking, insurance and finance promoted.
Generali Italia, has been once again confirmed the best "Innovative Insurance Company of the Year". Always committed to enhance local excellences, Generali Italia has also gained the first prize in the “Communication” category thanks to the project #VIVIAMOPOSITIVO, the tour around Italy made with the Ape Calessino to discover the most beautiful Italian villages.
Moreover, another prize has been won in the category "Products and insurance damage" thanks to the project "Generali here for you - Natural events management," the new service model that, in case of natural disasters, aims to support customers in identifying practical solutions for the economic recovery of the whole territory.
Alleanza Assicurazioni won the first prize in the “Marketing” category with the project "Allies for security," the free assistance service designed to help people to know more about social security field and to raise awareness about their future pension.
Genertel has then received a special mention in the "Distribution channels and customer experience" category thanks to the #LiveChat Service project, the first real chat established in the Italian insurance field that guarantees professionality and quick help to customers.
Lastly, a special mention in the "HR" category has gone to the project "General Tam Tam Talks", conceived by employees to encourage the circulation of ideas and to face the challenges of the future.