Austria

Timeline

Key figures, highlights and economic context (2011)

Gross premiums written

Life market share

Non-Life market share

€ 2.5 bn

13.5%

17.0%

Generali has been operating in Austria since 1832, only one year after its foundation in Trieste. Generali Gruppe Österreich ranks number 3 in Austria and is market leader in the Motor market.
The Group sells its products to its 4,0 million clients through tied agents, brokers, financial advisors and bancassurance.

Pop.

(mio)

Life

expect.

(yrs)

Mobile

ph.

(mio)*

Internet

hosts

(mio)

Infla-

tion

(%)

Unemploy-ment

(%)

GDP

pc

(€)*

Ins. pre.

pc

(€)*

Prem.

/GDP

(%)*

8.4

79.78

11

3.2

1.9

4.5

33,810

1,895

5.6

* 2009 figures

Source: The World Factbook 2010, AXCO Global Statistics

The group structure

Group companies

Generali Versicherung

Ranking number 2 in the Austrian market, leader in P&C and in particular in the Motor segment
First market position in regular Life premiums
Multi-channel distribution strategy, relying on a capillary agents network (about 1,900 employed sellers and 200 exclusive agents, 900 multiple agents) and on the collaborations with brokers (more than 4,500), financial advisors (more than 200) and banks

BAWAG P.S.K. Versicherung

The company is the result of the merger (in 2007) between BAWAG Versicherung and P.S.K. Versicherung
It offers its customers an innovative and complete range of products, mainly in Life
Capillar distribution network relying on more than 430 BAWAG PSK Bank branches